Savor Charlotte, BBQ Brunch and Food in the Queen City with CRVA’s Laura White

In this episode of the Low and Slow Barbecue Show, we explore Savor Charlotte, the city’s month-long culinary celebration that highlights the creativity and collaboration of Charlotte’s food scene.

Our guest, Laura White, Chief Brand and Strategy Officer for the Charlotte Regional Visitors Authority (CRVA), shares how Savor Charlotte evolved since its inception four years ago.

According to White, Savor Charlotte is designed to celebrate the full spectrum of Charlotte’s culinary talent—from chefs and pitmasters to brewers, bakers, and restaurateurs. Instead of limiting participants to fixed-price restaurant menus, the program encourages the culinary community to create unique events, tastings, collaborations, and classes that showcase what makes the Queen City’s food culture special.

What began as simple dining promotions has transformed into a dynamic calendar of food experiences that attract visitors from across the region. Through CRVA’s marketing and tourism efforts, Savor Charlotte positions the city as a premier food destination in the Southeast.

During the interview, White also explains how Charlotte’s culinary momentum has been amplified by national attention, including Michelin Guide recognition and the filming of Top Chef Season 23 in the city.

These milestones, combined with local collaborations and innovative events, have elevated Charlotte’s reputation among food travelers.

For food lovers planning a visit, Savor Charlotte offers a chance to experience the city’s flavors through exclusive events that only happen during this celebration.

Key Takeaways from the Interview

• Savor Charlotte showcases the city’s entire culinary community, from chefs and pitmasters to brewers and bakers.
• Charlotte Regional Visitors Authority created the program to highlight Charlotte as a growing food destination.
• Savor Charlotte evolved from simple dining deals to immersive culinary events, including tastings, classes, and collaborations.
• National exposure — from Michelin recognition to Top Chef filming in Charlotte — elevated the city’s food reputation.
• Food tourism plays a major role in Charlotte’s economy, with millions of visitors traveling to the city each year for dining experiences.

This episode of The Low & Slow Barbecue Show is sponsored by Carolina Barbecue Festival, April 17-18 at Victoria Yards in uptown Charlotte. 30+ pitmasters from the Carolinas and beyond celebrate the traditions of whole hog barbecue while supporting Operation BBQ Relief.

Reserve your tickets today for the Kickoff, the Festival, or a full weekend of barbecue.